Abstract Internet of things (IoT) constitutes an integral part of the ongoing digital revolution. Additionally, the shift toward mass customization calls for an increasing degree of servitization. Purpose of the paper: This paper aims to provide the rationale for the value that the intersection of the servitization and smart connected devices can create for both businesses and consumers. Methodology: A set of keywords is used to perform thorough bibliographic searches on Scopus and Web of Science to identify the available academic literature on the topic. A narrative synthesis by means of thematic and content analyses is conducted to highlight the role of IoT as one of the major drivers of servitization. Main Findings: The inherent characteristics of IoT play an important role as potential enablers of value creation through servitization. Practical implications: The findings of this article are useful for managers and decisionmakers, organizations, and producers who want to foster their servitization dynamics. Excellence in Services University of Salerno 24th International Conference Salerno (Italy) Conference Proceedings ISBN 9791220091718 2 2 and 3 September 2021 Originality/value: The role of IoT for servitization is an emerging topic and no previous attempts to treat the subject holistically have been made.
Iot as a Driver of Servitization: A Thematic Analysis of the Emergent Literature
Formisano V.;Fedele M.
;Cavacece Y.;Bashirpour Bonab A.
2021-01-01
Abstract
Abstract Internet of things (IoT) constitutes an integral part of the ongoing digital revolution. Additionally, the shift toward mass customization calls for an increasing degree of servitization. Purpose of the paper: This paper aims to provide the rationale for the value that the intersection of the servitization and smart connected devices can create for both businesses and consumers. Methodology: A set of keywords is used to perform thorough bibliographic searches on Scopus and Web of Science to identify the available academic literature on the topic. A narrative synthesis by means of thematic and content analyses is conducted to highlight the role of IoT as one of the major drivers of servitization. Main Findings: The inherent characteristics of IoT play an important role as potential enablers of value creation through servitization. Practical implications: The findings of this article are useful for managers and decisionmakers, organizations, and producers who want to foster their servitization dynamics. Excellence in Services University of Salerno 24th International Conference Salerno (Italy) Conference Proceedings ISBN 9791220091718 2 2 and 3 September 2021 Originality/value: The role of IoT for servitization is an emerging topic and no previous attempts to treat the subject holistically have been made.I documenti in IRIS sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.
