In the environment of the complex and variegated relations between companies and financial system, a primary role is held by economic-financial disclosure, which in turn supports the requests of capital for the financing of investments and growth strategies of the companies themselves. Taking this assumption as a starting point, this paper will verify if and with which adjustments the model of disclosure adopted by listed companies can be tailored to suit other types of companies. As is known, listed companies, due to the considerable amount of information they need to provide, have for some time, been utilising operational patterns and practices in order to manage a complex field that is subject to continuous changes. Attention is focused particularly on the validity of a real “communications project”, qualified in terms of goals, contents and dedicated resources and aimed at determining the conditions for the creation and recognition of a real “financial brand”, which to all effects will become a core element of competitive edge in the financial environment.

LA COMUNICAZIONE ECONOMICO-FINANZIARIA: DALLE IMPRESE QUOTATE A STRUMENTO DI GESTIONE DETERMINANTEA ANCHE NELLE IMPRESE NON QUOTATE

MINNETTI, Francesco
2006

Abstract

In the environment of the complex and variegated relations between companies and financial system, a primary role is held by economic-financial disclosure, which in turn supports the requests of capital for the financing of investments and growth strategies of the companies themselves. Taking this assumption as a starting point, this paper will verify if and with which adjustments the model of disclosure adopted by listed companies can be tailored to suit other types of companies. As is known, listed companies, due to the considerable amount of information they need to provide, have for some time, been utilising operational patterns and practices in order to manage a complex field that is subject to continuous changes. Attention is focused particularly on the validity of a real “communications project”, qualified in terms of goals, contents and dedicated resources and aimed at determining the conditions for the creation and recognition of a real “financial brand”, which to all effects will become a core element of competitive edge in the financial environment.
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Utilizza questo identificativo per citare o creare un link a questo documento: http://hdl.handle.net/11580/7871
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