During the last years sports, particularly football, has shown a remarkable economic importance, also in virtue of the new communication technologies which allow the events’ transmission with high levels of audience. In light of these considerations, this work wants to investigate the main problems arising from the management of TV rights for sport events, particularly referring to the choice of the more optimal TV rights’ negotiation modality. The work is enriched by a double quantitative analysis: the first wants to verify the presence of positive correlation between the revenues from TV rights and the score of the clubs participating in the Italian Serie A Championship, with particular attention to the years of transition from bargaining individual to the collective; the second part will attempt to measure changes in the competitive balance of the Italian Serie A Championship following the transition from individual to collective bargaining negotiation.
Sport TV rights between individual and collective bargaining: empirical evidences in the serie A Italian championship
MANFREDI, SIMONE;
2015-01-01
Abstract
During the last years sports, particularly football, has shown a remarkable economic importance, also in virtue of the new communication technologies which allow the events’ transmission with high levels of audience. In light of these considerations, this work wants to investigate the main problems arising from the management of TV rights for sport events, particularly referring to the choice of the more optimal TV rights’ negotiation modality. The work is enriched by a double quantitative analysis: the first wants to verify the presence of positive correlation between the revenues from TV rights and the score of the clubs participating in the Italian Serie A Championship, with particular attention to the years of transition from bargaining individual to the collective; the second part will attempt to measure changes in the competitive balance of the Italian Serie A Championship following the transition from individual to collective bargaining negotiation.I documenti in IRIS sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.
