AN EMPIRICAL IDENTIFICATION OF VENDOR SELECTION PROCESS VIA DEPLOYMENT OF MULTIPLE ATTRIBUTE DECISION MAKING (MADM): COMPARISON AMONG SWEDISH AND IRANIAN COMPANIES

Decision making is a fundamental tool for managers; enable them to make logical decisions in critical situation between various options. This article concentrates mainly on the seller selection problem, or in some cases it also refers to vendor or supplier selection problem (SSP) and demonstrates how multiple attribute decision making (MADM) methods can be effectively used for vendor selection decision in project management procurement processes and supply chain environment. A case study has been carried out within the two different countries (Sweden and Iran) in order to help managers to choose the best alternatives among their preferences, practically.