Le università e la governance socialmente responsabile: il modello IES UNICAS

In the current phase of economics characterized by an increasing importance of factors related to knowledge, governance of public and private organisations has undergone remarkable changes due to progressive demand for reporting their activity in an exhaustive way in order to create and control value in the long run. Following this direction, many public organizations feel the need to have a socially responsible governance. Also universities began to use more often accountability innovative tools to measure their activity in terms of social- economic development and to represent intangible assets in order to improve their management. So, the traditional university gov- ernance system has turned out to be inadequate to represent not only new educational, research and institutional challenges, but also its policy on resource management. The purpose of this research is to aim to understand which is the universities governance sistems with particular focus on social responsability. In this direction, the paper aims to analyse a number of conceptual social and intellec- tual capital reporting frameworks from the perspective of public governance in the above field. In this case, by identifying the best practices in national and international contexts, we propose an innovative model based on two elements: social and intellectual capi- tal. The name of the model proposed is “IES UNICAS” and it has been applied to the University of Cassino. This model fo- cuses on socially responsible governance. The model is composed of two relevant parts. It is appropriate for analysing the aims, intel- lectual capital (human capital, structural capital, relational capital), performance processes (teaching, research and knowledge trans- fer) and social-economical impacts (with a set of key indicators) of each public or private organisation such as university. Keyword: public governance, università, knowledge, intellectual capital reporting